Need GA4 data transformed into actionable data? Looking to better understand ad platforms; Google Ads, Microsoft Ads, LinkedIn or others? Need someone to demystify how it all works and align goals with your budget? Give us a call, text, connect on LI or mail – whatever you prefer – so we can talk about you, your needs and why you’re here. Welcome, btw! (: If you work with us, your investment is in excellent technical and strategic hands.
If you want measurable marketing results, get in touch. If you have questions, we should have the info you need. And if not, we’ll refer you to someone who does (Little to no ego here – it was shredded a long, long time ago)
Let’s partner if you want your marketing to be strategic, measurable and worth your dollars and time. We focus on advertising and analytics, but have extensive experience in all things marketing.
pmwarnercomm@gmail.com or (509) 362-2504.
Available to message 24/7. Cost: Tiered, Monthly, Annually
Coming soon:
For advertising, analytics & marketing…
Hi, welcome to pmwarner.com., maintained poorly by Paul Warner, an -some say- accomplished leader with a passion for entrepreneurship, advertising, analytics and consulting. Like many others, he has a diverse background spanning various industries and a track record of success and failure. And, brings a unique perspective and expertise/experience to any project.
Experience and Background
Paul’s wild-ass journey (he never disparages wild-ass, he always says “go for it!”) to make a fortune in music began and ended in Silicon Valley, where instead, he learned his first skills in startups, technical communications and digital marketing. This included a startup with investors such as Steve Jobs and Vinod Khosla and leadership including Steven Mayer, co-founder of Atari. The experience laid the foundation for an in-depth understanding of marketing strategies and emerging technologies. And -the most important thing – how to speak business with engineers and in turn, understanding engineers’ concerns with the business side of things. Yep. So there.
From there, Paul explored the art business, (where is this going, wtf?!?) eventually becoming director of a San Francisco gallery. Then, a regional director in the fitness industry. He even ventured into the realm of journalism for a Los Angeles weekly, working as writer, editor and website manager. His versatility and adaptability enabled him to enter and then thrive – well, not always thrive, but learn a ton, in each industry.
In addition to his hands-on experience, Paul had the opportunity to teach university classes, sharing his knowledge and insights with aspiring entrepreneurs. This experience furthered his ability to communicate complex concepts in a clear and occasionally engaging manner.
After earning his master’s degree in 2009, Paul founded a consulting S-Corp, collaborating with e-commerce, government, entertainment, leisure, education, healthcare and private businesses. Through his tailored strategies and solutions that fit clients like a Tom Ford suit, he helped numerous organizations achieve their marketing and/or financial objectives. This is true.
Today: From Corporate and Back to Entrepreneurship
Paul then brought his experience and skill to the corporate world for over eight years. He built a global digital marketing and localization team within the marketing department, developing and executing effective marketing strategies. His appreciation of analytics ensures data-driven decision making, enabling businesses to optimize their marketing efforts and maximize return on investment. Corporate was an excellent experience in process, politics, organizational communications and structure.
Today, he serves as Executive Director for WSU Center of Entrepreneurship, (CfE)
More here
Music & Music Production
Paul is an artist who creates and produces his own music. This creative outlet inspires an approach to challenges with a refreshed perspective, resulting in unique solutions. The tracks are also getting dangerously close to him proclaiming them to be, “fire.” Take a listen sometime.
Contact for Marketing, Advertising and Analytics
So, whether you’re seeking advertising and marketing strategies, analytical expertise, are an entrepreneur debating next steps and need a consult — or even a touch of musical inspiration (: — you’ve come to the right place. Reach out to leverage his diverse background and passion to help entrepreneurs and businesses succeed. Connect anytime and he doesn’t mind phone calls. For real.
If you don’t have an LI account, contact me here.
*March 2024 update: Be sure to add GA4 to your current Universal Analytics property. And start to get comfortable with it, or learn how to import the information into Looker Studio!
You can find all the posts here. If you find the content useful, sign up for email reminders at the bottom of the page. Pardot, GA4, analytics, advertising, social media, Google ads, email, entrepreneurship and content marketing. are some of the topics of upcoming posts.
If you are here for Original Music or Music Production, VISIT
You can find me on Twitter, Insta and again, feel free to connect on LinkedIn.