Tag: business

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DemandWeb: Data-Driven Marketing Agency Helps Businesses Drive Demand

DemandWeb Marketing

DemandWeb is a marketing agency that specializes in data-driven marketing, measurement, and demand generation. We help businesses create, drive, and capture demand through advertising, consulting, analytics, and digital marketing services.

Introduction:

In today’s competitive marketplace, businesses need to be more data-driven than ever before. This is especially true when it comes to marketing. By understanding your target audience and tracking your results, you can make more informed decisions about where to allocate your marketing budget and how to improve your campaigns.

DemandWeb is a marketing agency that specializes in data-driven marketing. We help businesses create, drive, and capture demand through advertising, consulting, analytics, and digital marketing services. We’re passionate about helping our clients achieve their marketing goals and grow their businesses.

Benefits of working with DemandWeb Marketing:

  • Data-driven approach: We use data to inform all of our marketing decisions. This means that you can be confident that your campaigns are targeted and effective.
  • Clear ROI: We track the results of all of our campaigns so that you can see exactly what’s working and what’s not. This helps us to optimize your campaigns and ensure that you’re getting the most out of your marketing investment.
  • Comprehensive services: We offer a wide range of marketing services, so you can get everything you need in one place. We can help you with everything from developing your marketing strategy to creating and executing your campaigns.

DemandWeb Marketing Agency is:

Consultants Linzy Berger and Paul Warner are experienced marketers who have helped numerous B2B and B2C companies in a variety of industries. To learn more, visit DemandWeb.

To Conclude

If you’re looking for a marketing agency that can help you achieve your marketing goals and grow your business, then DemandWeb is the right choice for you. We offer a data-driven approach, clear ROI, and comprehensive services. Contact us today to learn more about how we can help you succeed.

Visit DemandWeb

Visit the website and schedule a free consultation to learn more about how DemandWeb can help you drive demand for your business.

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Business growth ideas: Grow your business

Business growth
Business growth is always a priority

You land a few clients or customers (or more) and realize your service or product has value and potential. What’s the next step? No matter where you are in the process, business growth is always a challenge.

In 2009 I finished grad school. It was the Great Recession and there were zero jobs available. So I started an S-Corp for professional services. My first clients came from networking. My strategy was to connect with government organizations that didn’t have enough resources for a marketing team, and some small businesses that were still operating. I didn’t involve a clever social presence or website. In fact, I still do a terrible job of marketing myself, but that’s another story. I reached out to people and established myself while holding back fears and doubts about my networking skills. (Who doesn’t?)

Furthermore, I quickly learned I couldn’t rely on just one or two clients. As a result, I upped my outreach by launching a website, asking for referrals and spreading the word where I could; at networking events, online and face to face.

Most of all, no matter which tactics you employ, growing the business will most likely always be top of mind. It helps to begin with a goal in mind, a few objectives and a strategy. You will always be asking, “How can I get more clients or customers?

Let’s grow your business

First of all, this blog from a few years back has some great tips. Called 27 Low-Cost Ways To Grow Your Business, it has practical suggestions and a lot of them are the same I recommend to students and clients. If you need some more ideas, visit Marketing Resources and 5 strategies to start and grow a successful business with only $200.

In addition, the SBA is a great resource and here’s an article to get you started: 10 Tips to Help You Build and Grow a Stand-Out Small Business Brand thinking about whether your brand is ready for growth.

Finally, Reddit is another excellent resource – visit some of the subreddits: /r/entrepreneur, /r/growmybusiness and /r/startups

Buena suerte.

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Marketing Challenges: What are the greatest concerns for marketers?

I guessed number one of the marketing challenges correctly. See if you agree with this Hubspot post – updated to reflect recent business marketing research.

7 of the Top Marketing Challenges Marketers Face Today

Every marketer faces different challenges. Although we typically share similar goals, some teams are stuck on hiring top talent, while others are having trouble finding the right technology for their needs.

[Also, read, “Want to Create a Fantastic Social Media Proposal?”]

Whatever the case may be, there’s always at least one area that you can stand to improve. In other words, there’s always room to optimize the various components of your strategy and turn your marketing into an even more effective revenue generator.

Curious about what kinds of obstacles other marketers are up against?

To learn more about the challenges marketers face today, download the free 2016 State of Inbound report here.

We polled thousands of marketers on the challenges they face, as well as the tactics they’ve used to meet those challenges head-on. Here are some of the most common challenges marketers reported struggling with … and their solutions.

The Most Common Marketing Problems We Face, According to the 2016 State of Inbound Report

According to our report, generating traffic and leads and proving ROI are the leading challenges marketers face. Here’s a look at this year’s data:

SOI_blog_X-Top-Challenges-1.jpg

Image Credit: The 2016 State of Inbound Report

Let’s go through each of these top challenges and how marketers can address them.

Read the rest HERE

Written by Lindsay Kolowich | @

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Social Media: Boost your career

Remember the post, Social media: Is it time to quit? – here’s an interesting response:

Hayden Maynard, nytimes.com
Hayden Maynard, nytimes.com

Don’t Quit Social. Put It to Work for Your Career Instead.

As director of digital communications and social media at the career site Monster, I read, “Quit Social Media. Your Career May Depend on It,” with great interest. The author argues that social is harmful for careers. It is too much of a distraction and doesn’t provide a valuable return on investment professionally.

As someone who spends the majority of his work time on social helping people find careers they’ll love, I disagree with his assessment. I believe that you should not quit social — and that doing so will actually damage your career.

Understandably, you might be questioning my motives. “Hey, this guy does social for a living, so clearly he’s got a vested stake in this matter.” Well, you’re right. But let’s start with the point that I’m not the only one who makes a career doing this. Just one platform, Facebook, has created more than 4.5 million social media industry jobs globally, according to a study conducted by Deloitte. Talk about literal career benefits. The number of people in the creative industries, advertising and more who make a living on social is probably much higher…

Read the rest HERE.

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Outstanding free marketing tools you need to know about

Free Marketing Tools… and More

The amount of free marketing tools and information available for marketers, entrepreneurs and those bootstrapping a business is fantastic. However, it can be overwhelming to keep track of everything you might use now or down the road.

After creating a comprehensive list of essential free tools for Entrepreneurial Marketing students, (available HERE) one student did a little extra research. She found an incredible list. Big shout out to these folks. It is a terrific resource and pretty well organized for everything from business, marketing, design & code, and productivity to learning.

Click HERE for the list. The updated list contains new tools for website, branding, invoice, image editors, email management and more.

IF nothing else, this is a great way to get familiar with the free tools available and help you to nail done the services you might want to pay for. There are some paid services I use regularly and perhaps those can be covered in a separate post.

Again, don’t forget to visit the list of free marketing tools on this site.

Finally, enjoy! If you have any questions on which tools I’ve used and might be best for you please contact me. Or leave a comment below.