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Marketing Challenges: What are the greatest concerns for marketers?

blog.hubspot.com

I guessed number one of the marketing challenges correctly. See if you agree with this Hubspot post – updated to reflect recent business marketing research.

7 of the Top Marketing Challenges Marketers Face Today

Every marketer faces different challenges. Although we typically share similar goals, some teams are stuck on hiring top talent, while others are having trouble finding the right technology for their needs.

[Also, read, “Want to Create a Fantastic Social Media Proposal?”]

Whatever the case may be, there’s always at least one area that you can stand to improve. In other words, there’s always room to optimize the various components of your strategy and turn your marketing into an even more effective revenue generator.

Curious about what kinds of obstacles other marketers are up against?

To learn more about the challenges marketers face today, download the free 2016 State of Inbound report here.

We polled thousands of marketers on the challenges they face, as well as the tactics they’ve used to meet those challenges head-on. Here are some of the most common challenges marketers reported struggling with … and their solutions.

The Most Common Marketing Problems We Face, According to the 2016 State of Inbound Report

According to our report, generating traffic and leads and proving ROI are the leading challenges marketers face. Here’s a look at this year’s data:

Image Credit: The 2016 State of Inbound Report

Let’s go through each of these top challenges and how marketers can address them.

Read the rest HERE

Written by Lindsay Kolowich | @

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